Saturday, February 6, 2010

Keep your coffee hot to the last sip

Coffee the second most traded commodity just after oil


Practically everybody drinks coffee; some people cannot live without it:

 
My home office desk and the best mug in the world  
A HotSmart Mug

Do you think you drink hot coffee?... Wrong; let's divide the contents in your regular (normal) mug in 4 theoretical parts:
  • The 1st quarter (of the cup or mug) is OK, the coffee makers are calibrated to deliver coffee at a nice hot temperature; even though your regular mug will steal some heat, it cools it down a little (A lot in the winter); people living in cold places do not like that
    • the 2nd quarter is still so so (Except for people who like it real hot) BUT you are reaching to the middle of the content which is no longer good so, the last part of your second quarter -at least for me and many other people- is no longer acceptable (It is like getting a fresh cup of coffee and waiting 10 minutes to start drinking it
      • The 3rd quarter is lukewarm (Not good for me and for many coffee drinkers).
        • The 4th part in your regular mug you may drink it just because that's the way you are used too (Some people don't even drink it at all)
        HotSmart coffee mugs as the InstaHot 30 min plus plates also have an integrated heating element practically suspended in the middle of a cavity at the bottom which absorbs enough microwave energy in one minute and releases it slowly as heat to keep coffee hot to the last sip.




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